VivoPower International’s pivot toward an XRP-denominated treasury was announced almost one month ago. What the market had not yet heard—in detail—was why the Nasdaq-listed firm chose XRP over Bitcoin and Ether, how it intends to wring yield from that position, and what its architects believe the next half-decade will look like for crypto-native corporates.

Those answers arrived in a 40-minute interview with Thinking Crypto host Tony Edward, where Executive Chairman and CEO Kevin Chin and Board-of-Advisors Chair Adam Traidman offered the most granular view to date of the company’s strategy.

Why VivoPower Chose XRP

“My crypto journey actually started with buying XRP in 2016,” Chin said, explaining that the token’s original use case—low-cost transfers into emerging markets—mirrored the geographies where he operates both for-profit and non-profit ventures. “Fast-forward to today, when the opportunity came about to turn Vivo into an XRP-focused treasury and DeFi solutions company, I really felt convicted to do that, as did the rest of the board.”

That personal conviction dovetailed with what Traidman called a glaring market gap: “We’ve all been watching digital-asset treasury companies after Michael Saylor’s huge success … VivoPower was the first with XRP.” More than a hundred listed companies now hold Bitcoin for balance-sheet alpha, he noted, but none had taken the same leap with XRP despite its deep liquidity and “very large following globally.”

Where MicroStrategy treats bitcoin as inert digital gold, VivoPower wants an asset it can work with. “Most of these treasury companies are focused on a net asset that doesn’t have native utility,” Traidman said. “Using a token which does have real utility is even more powerful because

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Author: Jake Simmons