When Crypto Becomes a Religion: 3 ‘Cults’ Fuel 2025’s Market Narrative

In 2025, crypto investment behavior has increasingly reflected a shift toward belief systems that resemble religious conviction. Rather than relying on fundamentals or risk assessment, some investors are guided by ideals rooted in faith, ideology, or visions of transformative change.

This development, visible in movements ranging from Bitcoin (BTC) maximalism to Pi Network’s (PI) GCV believers convinced of six-figure valuations, highlights how financial decisions are being shaped by collective narratives and symbolic meaning.

The Cult-Like Belief Systems Driving 2025’s Crypto Cycle

Shilling has always been a part of crypto culture, with influencers, traders, and Key Opinion Leaders (KOLs) pushing coins through social media posts. But what we are seeing in 2025 takes it a step further.

This is no longer just about hyping a token for short-term gains — it has transformed into something closer to religious conviction.

1. The Case of YoungHoon Kim

A notable case is YoungHoon Kim, a South Korean entrepreneur with a world-record IQ of 276, verified by organizations including the Official World Record and World Memory Championships.

Kim, founder of the United Sigma Intelligence Association, has converted his entire wealth into Bitcoin, calling it the ‘ultimate hope for the future economy.’

“Future Economy: According to my theoretical analysis, within the next 10 years, Bitcoin will increase at least 100 times and be universally adopted as the ultimate reserve asset,” he predicted.