The following is a guest post by Shiti Manghani, the COO at STEPN.

In this ever-evolving digital world, we don’t sit at our laptops and marvel at how electricity is an incredible technology. We often take the seamless function of our technologies for granted. When reading this article, you’re not thinking about the server it is hosted on or that HTML structures it. We’ve grown accustomed to these marvels and rarely reflect the underlying technology that propels our daily lives.

Most of us are content with technology that seamlessly blends into the background. This perspective also extends to the realm of gaming. Gamers are primarily concerned with functionality and ease of use.

The gaming community holds a skeptical stance regarding mainstream gaming companies attempting to integrate aspects of Web3.  EA received backlash in November 2021 for discussing their Web3 intentions, and other high-profile game companies such as Microsoft, Valve and Epic Games are staying out of the battle completely, refusing to embrace NFTs in games.

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If Web3 gaming is to be a success, we need to bridge the gap and win over Web2 audiences. NFTs lack intrinsic value for many gamers, and not everyone values digital ownership. Many gaming studios attempt to integrate NFTs superficially, resulting in NFTs that exist in name-only, offering players minimal control in secondary markets. This often feels like a mere dressing-up of microtransactions, driven by corporate boards capitalizing on the trend without grasping blockchain’s unique essence.

We must stop shouting about the technical structures of Web3 gaming and focus our conversations

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Author: Shiti Manghani

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