Crypto.news explores digital art’s future with Edward Zipco, the Superchief Gallery NFT co-founder, at NFT Show Europe. We discussed mainstream challenges and emerging NFT artistry trends.
NFT art is transforming global art, with digital works gaining major attention and value. While some artists display their creations online, others partner with galleries for wider exposure.
Superchief Gallery NFT in New York opened in March 2021, is the world’s first physical NFT gallery space. They’ve worked with Christie’s Auction House for their first CryptoPunk Auction and have launched significant NFT art events worldwide.
Crypto.news sat down with Edward Zipco, the gallery’s co-founder, at the NFT Show Europe in Valencia, Spain, to delve into the intersection of digital and real-world art, the challenges of mainstream acceptance, and the emerging trends in NFT artistry.
Crypto.news: As the first real-world NFT gallery, can you explain the difference between a traditional art gallery and an NFT real-world gallery for beginners?
Edward Zipco: An NFT gallery showcases work minted onto the blockchain. The idea is to display it in ways you might enjoy in your own home, taking it off of your cell phone or laptop. And yes, there’s the option to buy; we often have QR codes directing to the site for purchase. It’s important to us to create environments where people can be present with the artwork. It’s about experiencing the artwork as you would in a traditional gallery rather than just viewing a picture of it on your phone.
Crypto.news: What inspired this concept? Do you have a history with digital art?
Edward Zipco: I grew up in an art gallery. My grandmother ran an art gallery. I went to art school and fell in love with the art scene in New York in the late 90s and early 2000s. We opened our own gallery in 2012, and by 2016, we launched our first digital-only
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Author: Lena Bozhkova