LONDON, UNITED KINGDOM, May 23rd, 2023, Chainwire
Vertex Labs (Vertexlabs.uk), the brain behind the Caduceus metaverse protocol, Vertex Network and 3D metaverse platform, LightCycle, has acquired London-based digital art studio, Digimental Studio (Digimental), the driving force behind blue-chip 3D NFT fashion brand, HAPE for US$12 million. The acquisition completes Vertexlabs.uk offering as the world’s leading provider of Web3 and AI infrastructure and marks a pivotal milestone for the global metaverse industry.
Through its acquisition of Digimental, Vertexlabs.uk will introduce a staking programme for its HAPE community members. Building on HAPE’s collaborations with Italian fashion giant, Diesel and iconic global lifestyle brand, Jagermeister, HAPE will continue to form new partnerships with fashion, lifestyle and luxury players, providing them with unprecedented access and infrastructure support within the Web3 space. The shared vision is for HAPE to become the go-to destination within the fashionverse and a home for its community members, through its integration into Vertexlabs.uk’s 3D metaverse platform, LightCycle. Digimental will lead on the creation and development of LightCycle.
Founded in 2011, Digimental Studio launched its prolific brainchild, HAPE, in 2021; with a current trading volume $US200 million, HAPE boasts the largest NFT community in the world with over 420,000 members on Discord and a global, cross-platform community of over 1 million members. HAPE rapidly achieved cult status and an insatiable collector-based following for its iconic digital art, rooted in cultural cues from street fashion, tech and music. Its release of 8,192 minted HAPES (unique Ethereum-based NFTs), broke NFT-release records when it drew in 450,000+ global community members to its HAPE Discord channel, with resale purchases exceeding US$20,000 per HAPE on OpenSea. Solidifying its foothold within the fashionverse, HA
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Author: Crypto Daily