The Donald Trump-backed cryptocurrency platform World Liberty Financial got off to a sluggish start, with investors buying far fewer of its WLFI tokens than the project hoped for.

But now, Chinese-born crypto billionaire Justin Sun has just given it a significant boost, buying $30 million worth of WLFI.

World Liberty is a decentralized finance (DeFi) platform backed by the incoming U.S. president and all three of his sons. The project is run by a circle of Trump world insiders, crypto entrepreneurs and financial figures.

Sun, meanwhile, is best known for establishing TRON, a blockchain platform mostly popular in Asia. He is also affiliated with HTX, a popular crypto exchange formerly known as Huobi.

On Nov. 25, $30 million of WLFI tokens were purchased by a wallet tagged to Huobi by Etherscan, the Ethereum blockchain data service. A spokesperson for TRON declined to directly comment on whether the sale was tied to Sun, but sources familiar with the matter told CoinDesk that he was behind the purchase.

And Sun confirmed this in a tweet.

World Liberty Financial was launched in September 2024, aiming to provide decentralized borrowing and lending services, with governance managed through the native WLFI token. Sales of the

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Author: Danny Nelson, Sam Kessler