Stock image library site Shutterstock is joining the growing list of image providers turning to artificial intelligence to stem the tide of unauthorized AI-generated images. On Thursday, Shutterstock announced the integration of a new generative AI tool called Creative AI into its library of over 700 million images, allowing users to create customized AI-generated works that are appropriately licensed.

A driving force in the surge of mainstream interest in artificial intelligence is generative AI, which refers to AI models that use prompts to generate or manipulate text, images, music, and videos. Popular AI image generators include Midjourney, Open-AI’s Dall-E, and Runway.

Creative AI, Shutterstock says, leverages technology developed by OpenAI, allowing users to generate new images and edit and change images already in the Shutterstock library. Though Creative AI is still in beta, Shutterstock said the recently launched AI image generator feature will include the latest version of OpenAI’s Dall-E.

New features in Creative AI include Magic Brush, which allows image edits by brushing and describing desir

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Author: Jason Nelson

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