Major online message board platform Reddit launched its third-generation (Gen 3) NFT collection today, significantly expanding the number of artistic collaborators while turning its focus towards the theme of future realities.

Previous collections began releasing on Ethereum scaling network Polygon in June 2022, depicting the platform’s alien mascot Snoo in various styles and themes. Over the following months, Reddit released Halloween-themed avatars and Super Bowl tie-ins, generating significant buzz and attracting over 7.3 million unique wallets to date.

The latest collection looks to expand upon that start with a much wider range of artistic output, stretching from 32 artists across the first two collections to over 100 artists in the Gen 3 drop alone, with an apparent goal to attract a wider base of collectors.

Ahead of today’s drop, Decrypt spoke to three of Reddit’s Gen3 artists—one new to the project and two returning from prior drops—about taking part in the internet giant’s NFT initiative, as well as what inspired their avatars.

Alicia Freeman, an Australian-based visual artist and children’s author, told Decrypt that Reddit initially approached her to participate in last year’s original

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Author: Tom Farren

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