President Donald Trump’s new fintech venture is hoping to launch its own Bitcoin exchange-traded products.

Truth.fi, the new financial arm of Trump Media and Technology Group—of which the president is the majority shareholder—said Thursday that it had applied to register trademarks for brand names for six new investment vehicles. 

Of the six vehicles, two will be Bitcoin funds: the Truth.Fi Bitcoin Plus ETF and the Truth.Fi Bitcoin Plus SMA.

ETFs are funds that let speculators buy shares tracking the price of commodities or securities. Top fund managers—including BlackRock and Fidelity—last year launched spot Bitcoin ETFs in the United States, giving more traditional investors the chance to buy exposure to the biggest cryptocurrency.

An SMA, or separately managed account, is a type of investment product that allows clients—particularly high net-worth individuals—to have greater say over what the investment vehicle contains. 

 “We aim to give investors a means to invest in American energy, manufacturing, and other firms that provide a competitive alternative t

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Author: Mathew Di Salvo

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