Seeing and hearing is no longer believing, thanks to AI. Technology today allows easy and near-instant generation of high-quality deepfakes to amuse, confuse, or misinform the public.
Adapting to this new landscape, a company known for its legacy cybersecurity solutions is now expanding its reach, escalating AI content to the same level of risk as any other long-time malware threat. Although detection of AI-generated content has always been an uphill battle, tech firm McAfee says its solution—Project Mockingbird—works.
“This new, proprietary technology was developed to help defend consumers against the surging threat of cybercriminals utilizing fabricated, AI-generated audio to carry out scams that rob people of money and personal information, enable cyberbullying, and manipulate the public image of prominent figures,” the company said in an official announcement.
McAfee says Project Mockingbird uses a group of techniques to spot AI content, and in testing, its proprietary method has allegedly achieved a 90% accuracy rate in deepfake detections.
It will be some time before customers can test these claims, however, and the tool will be part of an existing suite and not a standalone application.
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Author: Jose Antonio Lanz
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