Avalanche-based battle royale shooter Off the Grid has experienced mainstream success that we haven’t seen from crypto games before. The third-person shooter quickly became the top free-to-play title on the Epic Games Store last month, as the early access rollout attracted a crowd of traditional gamers—some of whom may be more open to Web3 than before.

But what made the big launch a crypto gaming success, and how could Off the Grid’s unique approach impact how future blockchain games attempt to reach players?

Most industry experts that Decrypt spoke with put Off the Grid’s success down to the “game-first” approach that a section of crypto builders have been hailing for some time. That’s when a title focuses on providing quality gameplay above all, rather than leading with crypto and NFT elements and expecting those features—and the associated financialization—to draw players in.

“It validates our ‘game-first’ approach,” Hans Andersson, CBO and co-founder of Moonray Studios, the creators of Ethereum combat arena game Moonray, t

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Author: Ryan Gladwin