Some family offices are deciding that they are less interested in cryptocurrency as an investment, according to a new report. But they will put their dry powder to use sooner or later when the right opportunities arise. What assets will they pick?
Just 32% of family offices currently invest in digital assets, a new Goldman Sachs report has found. And the percentage that invest in crypto specifically is a bit smaller, only 26%.
Goldman Sachs Data
The report, “Eyes on the Horizon: Family Office Investment Insights,” presents mixed findings. There are grounds here both for optimism and pessimism about crypto’s wider adoption. Some rush to embrace digital assets, while others grow firmer in their skepticism.
“Within the digital asset ecosystem, family offices have become more decisive about cryptocurrencies,” the report states. “The proportion that are invested has risen from 16% in 2021 to 26%. However, the proportion that are not invested and not interested for the future has risen from 39% to 62%.”
The report adds a further sobering statistic. Those family offices that say they might consider crypto investments in the future are just 12% of the total, down from 45% in 2021.
Methodology
The bank polled 166 “decision makers” in family offices to generate an overview. Among the respondents, 95 were in the Americas, 34 in Europe and the Middle East, and 37 in the Asia-Pacific region. The report found an array of interests and motivations on the part of those who do invest in digital assets.

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Author: Josh Adams