Nearly every video game studio (Web2 or otherwise) has felt the impact of both the rise of generative AI tools and broader industry layoffs that have shaken the gaming industry to its core. And just as many gamers have vocally rebelled against the rise of crypto gaming and NFTs, they’re doing much the same with AI.

McKinsey called 2023 generative AI’s “breakout year” at the same time as the game industry recorded roughly 9,000 layoffs. While it’s impossible to determine exactly how many of these layoffs are due (even in part) to AI’s growing adoption in game development, the correlation has left some industry talent concerned for the future. 

“We expect continued improvement in AI and machine learning to be a long-term, structural tailwind to the gaming industry,” Pitchbook analyst Eric Bellomo told Decrypt.

Staggering layoffs

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Author: Kate Irwin

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