Game development tech firm Unity, the company behind the widely used video game engine of the same name, has announced changes to its pricing model—sowing discord and fury among video game developers who call it harmful and “gross,” among other descriptors.

One day after the announcement, Unity has already walked back and clarified some of its policies. However, there’s no current indication that the firm will completely withdraw its new fees that have some developers reconsidering their plans for upcoming games.

In a blog post published Tuesday, the company said that it will charge developers more fees for its Unity Runtime service—one of two key parts of the game engine—if they meet a minimum revenue threshold within the past year and surpass a specific number of total user installs.

This means that Unity Personal and Unity Plus developers will have to pay the Unity Runtime Fee (URF) if their game has exceeded $200,000 in revenue in the past year and has over 200,000 total installs. Unity Pro and Unity Enterprise game developers will have to pay the fee if their game has made more than $1 million in revenue in the past year and has over one million total installs.

“We believe that an initial install-based fee allows creators to keep the ongoing financial gains from player engagement, unlike a revenue share,” Unity said of its reason for the change.

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Author: Kate Irwin

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