Bored Ape Yacht Club creator Yuga Labs has acquired Proof, the NFT startup behind the Moonbirds collection and the Proof Collective membership program, the company announced Friday.

According to Yuga Labs, the company has completely acquired Proof and all of its properties, including Moonbirds, Oddities, Mythics, and Grails. Yuga will add the Proof team into its staff, and integrate the Moonbirds collection into its upcoming Otherside metaverse game.

Proof co-founder and CEO Kevin Rose, a tech entrepreneur who also co-founded Digg, will assist with the handover before becoming an advisor to Yuga Labs. Rose had previously denied that any Moonbirds acquisition deal was imminent. In a message shared to Twitter in December, Rose acknowledged that there was a “high-level conversation” with another unspecified founder about a deal that “never went anywhere.”

In an interview this week, Yuga Labs CE

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Author: Andrew Hayward

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