When NFL star Odell Beckham Jr. decided to make a bold statement about his financial future in 2021, he didn’t just catch passes — he caught Bitcoin fever.

Partnering with Square CashApp, OBJ proudly announced he’d take his entire $4.25 million Los Angeles Rams salary for the 2021-2022 season in Bitcoin (BTC).

Skeptics scoffed. Bitcoin was trading at a respectable $57,400 in November 2021, and the move seemed like a moonshot. But for Beckham Jr., it was a “new era.” See below.

To celebrate both his new crypto-friendly paycheck and his move to the Rams, he promised to give away $1 million in Bitcoin to fans via X (formerly known as Twitter).

Cue the avalanche of “thank you” tweets from followers thrilled by their newfound digital riches.

Fast-forward to earlier this month: Beckham Jr. made clear he was happy with his decision.