Web3 basketball game Rumble Kong League has teamed up with apparel brand Stance to launch a collection of in-game NFT HyperSocks, alongside IRL counterparts.

The partnership, which includes a collaboration with NBA superstar Paul George, will see the Rumble Kong League universe extend beyond the game and into the real world, with the launch of IRL socks featuring the same designs seen in-game, along with an AR filter showcasing the game.

“This partnership creates a shared universe where fans can enjoy collecting, playing, and showing off products in both digital and physical forms.” Nick Vale, CCO at Rumble League Studios, told Decrypt.

RKL will soon onboard its first players into a 3v3 basketball game with play-and-earn mechanisms. Accessible on both web and mobile platforms, the game will incorporate the 10,000-strong Rumble Kongs PFP collection as playable characters.

Players will have the ability to select teams based on the NFTs they own, or rent other players’ NFTs.

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Author: Mattis Meichler

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